Resume 

Work Experience

Office Assistant for the Business and Management Department, Skidmore College                                                    September 2023 – Present    

  – Supported staff performing administrative duties                                               

  – Dispersed incoming mail to the correct recipients throughout the office

  – Organized files, developed spreadsheets, and scanned documents to improve organizational workflow 

Marketing Coordinator for Fizz Social Corp, Skidmore College                                                                                                August-September 2023

  – Collaborated with the marketing manager to plan out campaign strategies, and guidelines to promote the social media app FIZZ 

  – Gained experience in marketing and supervising team 

Camp Counselor for Youth Basketball Camp, Skidmore College                                                                                                 July 2021, 2022 & 2023                      

  – Responsible for a group of 15 campers 

  – Educated athletes in rules, strategies, sportsmanship 

  – Taught fundamental skills, including ball handling and shooting technique 

Relevant Course Experience

Branding Project for MyBacon, Skidmore College                                                                                                                   Septemeber- October 2023 

  – Collaborated on a team of five to research the food industry, specifically MyForrest Foods’ product MyBacon 

  – Conducted in-depth industry and target audience analysis, gaining insights into market dynamics 

  – Explored the competitive landscape, identifying key competitors and market trends 

  – Contributed to developing preliminary brand positioning to boost MyForrest Foods’ market presence 

  – Created initial creatives for a compelling MyBacon brand identity 

  – Formulated a comprehensive brand strategy aligning with business objectives and market demands 

Branding Project for Franklin Square Market, Skidmore College                                                                                         October- November 2023 

  – Collaborated on a team of four to research Franklin Square Market  

  – Conducted in-depth industry and target audience analysis, gaining insights into market dynamics 

  – Explored the competitive landscape, identifying key competitors and market trends 

  – Contributed to developing preliminary brand positioning 

  – Developed compelling creative elements for the establishment of a strong brand identity 

  – Formulated a comprehensive brand strategy aligning with business objectives and market demands 

Marketing Thought Invention, Skidmore College                                                                                                                 November- December 2022 

  – Created a product to better serve the community 

  – Designed a marketing campaign for a product 

  – The invention was a Safety Pan, a product that does not get hot on the edges 

  – Marketed the product to mothers to keep their children safe in the kitchen 

Executive Presentation, Skidmore College                                                                                                                                           January- May 2022 

  – Analyzed organization structure, marketing strategies, and objectives of Beyond Meat 

  – Created a business plan for improvement and expansion of Beyond Meat with 4 teammates 

  – Composed financial data; allocated resources for proposed plans; presented to the board of executives